From Creative Concept to Premium Label

Build more value into every label

Print embellishment can turn a label into a stronger business asset by earning attention, reinforcing premium perception, and helping products stand apart at the point of sale. It also creates opportunities to offer customers more distinctive, higher-value solutions without changing the package itself.

At LOUPE Americas 2026, KURZ and its partners will show how that value is built across the full workflow, from early design visualization and material selection to vibrant flexo printing, precision hot stamping, cold transfer, and the finished label.

By connecting each stage, premium effects become easier to plan, produce consistently, and scale with confidence.

re:think what's possible in print embellishment.

Plan your visit here

Bring embellishment into the design process earlier with DREAMCOMPOSER®. Visualize premium effects, refine concepts before production, and help customers evaluate ideas faster, communicate decisions clearly, and move forward with greater confidence.

Explore creativity with DREAMCOMPOSER®

See vibrant flexo print, precision hot stamping, H+M tooling, and KURZ DISTORUN® cold transfer working inline on a seven-station Nilpeter press. Improve repeatability, reduce handoffs, and expand premium production capabilities.

Discover the live production workflow

Discover how KURZ hot stamping, cold transfer, and digital embellishment solutions combine metallic brilliance, fine textures, and tactile detail. Strengthen shelf impact, signal quality, and create more value for customers through every finished label.

Experience the finished label impact

Visualize more. Align faster. Produce with confidence.

Great embellishment starts before the press begins running.

With DREAMCOMPOSER®, you can visualize premium label concepts in 3D using realistic KURZ shades, textures, and embellishment effects. This makes creative ideas easier to evaluate, communicate, and refine before production begins.

By bringing embellishment into the conversation earlier, teams can simplify approvals, reduce uncertainty, and develop concepts with real production in mind.

Business benefits

• Accelerate concept development and customer approvals
• Communicate premium effects before physical sampling
• Align design intent with production requirements earlier
• Create stronger customer presentations and sales conversations

One press. Multiple technologies.
One connected result.

See state-of-the-art labels take shape live at LOUPE Americas 2026 on a Nilpeter flexo press. Vibrant flexo printing will run inline with the Pantec RHINO S hot stamping unit, high-precision Hinderer + Mühlich tooling, and KURZ DISTORUN® cold transfer, using substrates supplied by Avery Dennison and UPM Adhesive Materials.

Together, these technologies show how print, materials, tooling, and embellishment can operate as one coordinated production workflow. The result is greater process confidence, repeatable premium effects, and more opportunities to deliver higher-value labels without adding unnecessary production complexity.

Business benefits

• Reduce handoffs by integrating flexo printing, hot stamping, tooling, and cold transfer within one inline workflow.
• Achieve sharp, repeatable foil effects through coordinated KURZ materials, H+M precision tooling, and application expertise.
• Expand premium label offerings with metallic brilliance, fine textures, and tactile effects that strengthen shelf impact.
• Move complex embellishment jobs into production with greater consistency, scalability, and confidence.

Turn premium effects into stronger point-of-sale impact

KURZ embellishment helps labels capture attention, signal quality, and create a more premium brand experience at the point of sale. Metallic brilliance, fine textures, and tactile details give customers more ways to differentiate products on crowded shelves and turn premium decoration into a stronger commercial offer.

Business benefits

• Help products stand out faster in competitive retail environments
• Strengthen premium perception through light, texture, and tactile detail
• Give customers more distinctive label options without changing the package format
• Turn KURZ embellishment capabilities into higher-value, more sellable solutions
• Create finished labels that support recognition, preference, and purchase confidence

Plan your booth visit

Experience how the complete embellishment workflow comes together at LOUPE Americas 2026, from early design visualization and inline production to finished labels with stronger shelf impact.

Share your details through the contact form, and we'll look forward to welcoming you at Hall A, Booth 1029.